I'm in love with a girl called Laura Marling and her gorgeous album 'Alas I Cannot Swim'. As a model of how to market in a Pirate Bay free-from-the-network era her Songbox is a lovely idea and experience. I'm probably not explaining this very well so I'll try to show you:
This is what you get for your funds and your trouble: all manner of artsy bits and bobs, a coupon to claim a ticket to one of a number of Songbox tour gigs, and the album, all for the extremely reasonable price of £14.98. How to make your consumer happy and connect them to other like-minded individuals all in one go (when you submit your coupon and gig preference you get given a link to the relevant forum should you want to hook up with other fans).
LauraMarling.com
Amazon: Deluxe Songbox [Limited Edition]
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